About us




Founded in 2011, Apical Reform is a collaborative design studio dedicated to creating immersive experiences led by art and innovation in production technology.

From designing collectible furniture to bespoke design-art pieces, in the span of a few years, the studio has found a definitive creative voice. 

Innovation and technology are the foundations from which the Apical Reform designers approach their métier. The studio is a young, forward-thinking group of creatives making an honest inquiry into how design intervention can transcend the mundane into a singularly extraordinary experience. 

Principal and founder Amrish Patel’s vision is fuelled by a constant endeavor to seek the highest order of quality with an innate design sensibility. 

Director at Apical Reform, Darshan Soni received his architectural education from one of the most respected design schools in Asia, the Centre for Environmental Planning and Technology (CEPT) University, India. An avid photographer, Soni finds his inspiration in multiplicity and parametric designs. 

Together, the duo guides the studio to manifest one-of-a-kind design objects that go beyond their material worth. In lending a poetic quality to life, these works are design icons of the future. 

Apical Reform is based in India & AR Gallery was inaugurated in Dubai Design District in 2017.